Creative market

In my time at Creative Market, I worked as the product designer on the marketplace and growth teams. I made radical changes to the PdP, buy box, checkout flows, search pages, catergory pages and even worked on special projects like a Figma plugin and blog.

  • • Redesigned homepage to adopt new brand refresh and dribbble merger

    • Complete redesign of PdP + image gallery to improve engagement, CRT, AOV, and GMT

    • Redesigned search experience and category pages for improved SEO and discovery

    • Complete redesign of global navigation for improved engagement and discovery

    • 0-1 design of new product offering: Figma plug in

    • 0-1 design of blog

  • •Worked with an AMAZING researcher on generative and formative research studies.

    • Conducted user interviews for various growth projects

    • Conducted usability studies for PdP, Homepage, search and more

    • Participated in card sorting exercises for creating behavioral archetypes

    • Improved conversion via PdP by 45% by removing confusing CC field from buybox and streamlining the design, among other things.

    • Improved conversion from search by 17% by highlighting search filter options and providing canned search terms

    • Improved AOV by improving comprehension around licensing

    • Improved sign up rate by streamlining and delaying sign up by 19%